Another reason to celebrate! Just one week after Fast Company named Vail Resorts to its list of Most Innovative Companies, Newsweek is recognizing Vail Resorts as one of the Most Trustworthy Companies in America for the second consecutive year.
This award is determined by three public pillars of trust: customer trust, investor trust, and employee trust. Making the Most Trustworthy Companies list is a reflection of the work you do to serve one another and our guests. The 2024 rankings evaluated all companies headquartered in the US with a revenue over $500 million through two channels: 1) an independent survey of about 25,000 US residents who rated companies they know in terms of the three touch points of trust, and 2) social listening analysis of what was said about a company in various media segments of the internet and evaluating whether it was positive, neutral or negative.