Right now, our ski and snowboard pros are opening up our sport and mountains to guests across North America. Our pros spend more time with guests than most of us and are therefore uniquely positioned to deliver an Experience of a Lifetime. How did they find their way to teaching? What tactics and techniques do they use? What credentials do they need? How do they manage the logistics and the business of ski school?
Right now across our Company we are preparing for the North American winter season. Keystone has already opened, in Colorado we had record snow fall in October, we are welcoming our seasonal employees, anticipation is building, and our snow guns are fired up. So it is only appropriate that in this episode of Epic By Nature, we explore the story of our snowmakers and snowmaking. After all, snow is why we come to work every day. Where does the passion for snowmaking come from? How did it come to be? How does snowmaking differ across our resorts? What is the science and technology behind it? And what is the impact to our environment?
The Epic Season Pass is the engine of our business, but once upon a time it was just an idea. Over a decade ago we drastically reduced the price of skiing when we introduced the Epic Season Pass. We were risking revenue, for stability for our company and flexibility for our guests. Today we are sharing the pass story. Why did we launch the pass? What was our strategy? What was the reaction of the industry, our guests and employees? How did we grow and diversify the product? What is our reaction to competition and what’s next?
Acquisitions and Integration are a strategic priority for our company in order to lay the foundation for future growth. This month’s podcast is the hero’s journey of the corporate function who summer after summer have taken the lead on integrations on top of their day jobs. How do we run an integration? What goes into preparing for day 1 & opening day? Why is the experience different at every resort? Who are the leaders that have shone through this experience?
In this episode we are exploring what it takes to join patrol, to learn the skills and to come back season after season in sometimes arduous weather conditions. We are also exploring how patrol has evolved over the years, the pioneering history, the technical advancements and the stories of the people who have led the way.
Having successfully navigated their way to the top of traditionally male dominated areas of our business, our pioneering women leaders in ski-industry operations roles have changed the face of an industry and paved the way for those coming behind them. In honor of International Women's Day, this episode of Epic By Nature celebrates their unique, sometimes challenging, but ultimately transformative and powerful journeys.
The restaurant business can be challenging on any given day, but it becomes far more complex when that business is located in remote locations at 10,000ft. Join Rob Katz and some of our Executive Chefs and F&B leaders, as we explore just what goes into creating the mountain dining experience. How do we transport food to remote locations and then up the mountain each day? What adjustments do we have to make for cooking at altitude? What goes into the decision to build a new restaurant? How do we re-imagine the dining experience when the guests’ demands are evolving and how will things change as we look to the future?
Our Company has been on a journey since October 1998 when Vail Mountain was subject to a fire-bombing attack by eco-terrorists. In the 20 years since, we have undergone a metamorphosis to one of the leading environmental companies in the world. This journey has not always been a clear and direct path and has been full of twists and turns.
On this first episode of Epic By Nature, Rob sits down with Keystone Resort COO Geoff Buchheister to discuss his Leadership journey - from being acquired at Park City, to helping launch the Urban Resorts, and finally to running Keystone.